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A summary of experimental research in ethos
Author(s):
Kenneth Andersen
,
Theodore Clevenger
Publication date
Created:
June 1963
Publication date
(Print):
June 1963
Journal:
Speech Monographs
Publisher:
Informa UK Limited
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Redox Experimental Medicine
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36
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The principle of congruity in the prediction of attitude change.
Charles E. Osgood
,
Percy H. Tannenbaum
(1955)
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"Reinstatement" of the communicator in delayed measurement of opinion change.
Herbert C. Kelman
,
Carl Hovland
(1953)
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An experimental comparison of conclusion-drawing by the communicator and by the audience.
Wallace Mandell
,
Carl Hovland
(1952)
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Author and article information
Journal
Title:
Speech Monographs
Abbreviated Title:
Speech Monographs
Publisher:
Informa UK Limited
ISSN (Print):
0038-7169
Publication date Created:
June 1963
Publication date (Print):
June 1963
Volume
: 30
Issue
: 2
Pages
: 59-78
Article
DOI:
10.1080/03637756309375361
SO-VID:
eabf6fab-5e69-4c57-944f-dca99d4171d1
Copyright ©
© 1963
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