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      Early supplier integration: the dual role of purchasing in new product development

      R&D Management
      Wiley-Blackwell

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          Integrating R&D and Marketing: A Review and Analysis of the Literature

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            Involving Suppliers in New Product Development

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              "I SHALL NOT REMAIN INSIGNIFICANT": ADDING A SECOND LOOP TO MATTER MORE.

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                Author and article information

                Journal
                RADM
                R&D Management
                Wiley-Blackwell
                00336807
                14679310
                March 2010
                March 2010
                : 40
                : 2
                : 138-153
                Article
                10.1111/j.1467-9310.2010.00602.x
                6cb0cf6d-2402-43f7-bd01-4b168bc07828
                © 2010

                http://doi.wiley.com/10.1002/tdm_license_1.1

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