When in Rome? The Effects of Spokesperson Ethnicity on Audience Evaluation of Crisis Communication

Arpan, L. M.

doi:10.1177/002194360203900302

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When in Rome? The Effects of Spokesperson Ethnicity on Audience Evaluation of Crisis Communication

Author(s): L. M. Arpan

Publication date Created: July 01 2002

Publication date (Print): July 01 2002

Journal: Journal of Business Communication

Publisher: SAGE Publications

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Title: Journal of Business Communication

Abbreviated Title: Journal of Business Communication

Publisher: SAGE Publications

ISSN (Print): 0021-9436

Publication date Created: July 01 2002

Publication date (Print): July 01 2002

Volume: 39

Issue: 3

Pages: 314-339

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DOI: 10.1177/002194360203900302

SO-VID: ff8e88f5-de03-4fb1-90e1-c83c7ea91151

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When in Rome? The Effects of Spokesperson Ethnicity on Audience Evaluation of Crisis Communication

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