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      Sustainability and social media communication: How consumers respond to marketing efforts of luxury and non-luxury fashion brands

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      Journal of Business Research
      Elsevier BV

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          Mind the Gap: Why do people act environmentally and what are the barriers to pro-environmental behavior?

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            WHAT'S IN A NAME? REPUTATION BUILDING AND CORPORATE STRATEGY.

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              Consumer engagement in a virtual brand community: An exploratory analysis

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                Author and article information

                Journal
                Journal of Business Research
                Journal of Business Research
                Elsevier BV
                01482963
                July 2021
                July 2021
                : 131
                : 640-651
                Article
                10.1016/j.jbusres.2020.08.021
                ce123d8e-ec41-43ec-8729-6af20cba0cca
                © 2021

                https://www.elsevier.com/tdm/userlicense/1.0/

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