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      Channel Conflict and Coordination in the E-Commerce Age

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      Production and Operations Management
      Wiley-Blackwell

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          Modeling Supply Chain Contracts: A Review

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            Chapter 11 Vertical contractual relations

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              Optimizing Consumer Advertising Intermediary Advertising and Markup in a Vertical Market Structure

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                Author and article information

                Journal
                Production and Operations Management
                Wiley-Blackwell
                10591478
                March 2004
                January 05 2009
                : 13
                : 1
                : 93-110
                Article
                10.1111/j.1937-5956.2004.tb00147.x
                c8defeb6-769a-4c03-8954-cdfb32955760
                © 2009

                http://doi.wiley.com/10.1002/tdm_license_1.1

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