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Self-discrepancies and involvement moderate the effects of positive and negative message framing in persuasive communication
A. Dijkstra, R SCHAKENRAAD, K Menninga, A.P. Buunk, F. Siero, Arie Dijkstra, Roos Schakenraad, Karin Menninga, Abraham P. Buunk, Frans Siero, Feike A. Dijkstra, AP Buunk
2009
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