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      Escritura publicitaria en el tránsito entre el medievo y la modernidad. Los retablos de Santo Tomás y Cristo de Caparroso de la Catedral de Pamplona. Estudio paleográfico Translated title: Publicity script in the transit between medieval and modernity. The retables of Santo Tomas and Christ of Caparroso in the Cathedral of Pamplona. Paleographic study

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          Abstract

          Resumen La comunidad científica internacional no tiene dudas hoy en asumir que las inscripciones son un medio de comunicación con intención de notoriedad, universalidad - dentro del grupo social que les da origen- y mayor o menor grado de perdurabilidad. De ahí que haya sido el mecanismo utilizado, entre otros, por artistas y escultores para acompañar a sus programas iconográficos con la intención de completarlos y ofrecer mayor profundidad comunicativa que la que se puede lograr únicamente con la imagen. Este es sin duda el objetivo perseguido por el artista (o los artistas) que realizaron los retablos de la Duda y la Pasión para la capilla funeraria de los Caparroso de la Catedral de Pamplona. Este mecanismo - texto+imagen -, no representa novedad alguna pero sí lo es la utilización de distintos tipos gráficos dentro de un mismo conjunto epigráfico. Este fenómeno es propio y casi exclusivo de la epigrafía de transición entre el ocaso medieval y los albores de la modernidad. Es por ello que nuestro estudio se centra en el análisis paleográfico de estos retablos tratando de arrojar luz sobre algunas incógnitas que aún permanecen sin resolver.

          Translated abstract

          Abstract The international scientific community has no doubts today in assuming that the inscriptions are a means of communication with the intention of notoriety, universality -within the social group that gives rise to them- and a greater or lesser degree of durability. Hence, it has been the mechanism used, among others, by artists and sculptors to accompany their iconographic programs with the intention of completing them and offering greater communicative depth than that which can be achieved solely with images. This is undoubtedly the objective pursued by the artist (or artists) who created the altarpieces of Doubt and Passion for the Caparroso funeral chapel in Pamplona Cathedral. This mechanism - text+image -, does not represent any novelty, but the use of different graphic types within the same epigraphic group does. This phenomenon is characteristic of and almost exclusive to the epigraphy of the transition between the medieval decline and the dawn of modernity. That is why our study focuses on the paleographic analysis of these altarpieces trying to shed light on some unknowns that still remain unresolved.

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          La Crucifixión

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            De Epigrafía medieval. Introducción y álbum

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              La escritura publicitaria en la Edad Media. Su funcionalidad

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                Author and article information

                Journal
                med
                Medievalista
                Medievalista
                Instituto de Estudos Medievais, Faculdade de Ciências Sociais e Humanas da Universidade Nova de Lisboa (Lisboa, , Portugal )
                1646-740X
                June 2024
                : 35
                : 223-249
                Affiliations
                [1] Madrid Madrid orgnameUniversidad Complutense de Madrid orgdiv1Facultad de Ciencias de la Documentación orgdiv2Departamento de Historia de América y Medieval Y Ciencias historiográficas Spain
                [2] Leon orgnameUniversidad de León orgdiv1Instituto de Estudios Medievales Spain agarm@ 123456unileon.esndereço
                Article
                S1646-740X2024000100223 S1646-740X(24)00003500223
                10.4000/medievalista.7751
                8fe4bd30-c462-4060-a809-57f07b75e8e8

                This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

                History
                : 19 January 2023
                : 03 November 2023
                Page count
                Figures: 0, Tables: 0, Equations: 0, References: 43, Pages: 27
                Product

                SciELO Portugal


                Comunicación publicitaria,modernity,medieval,late Gothic,iconography,Medieval communication,modernidad,tardogótico,iconografía

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