Low-threshold and remotely delivered preventive interventions, like telephone coaching, are warranted for farmers who experience multiple risk factors for depression, live in underserved areas, and show low help-seeking behavior. Factors facilitating uptake and actual use of effective remote interventions are important to reduce depression disease burden. This study aimed at identifying factors that potentially can influence acceptance of and satisfaction with a telephone coaching in this occupational group.
Semi-structured interviews were based on the ‘Unified Theory of Acceptance and Use of Technology’, the ‘Evaluation’, and ‘Discrepancy’ models for satisfaction. Interviews were conducted with 20 of 66 invited participants of a 6-months telephone coaching during an effectiveness or implementation study. Audio-recorded interviews were transcribed and analyzed (deductive-inductive qualitative content analysis). Independent coding by two persons resulted in good agreement (Κ = 0.80). Participants validated results via questionnaire.
Overall, 32 supporting (SF) and 14 hindering factors (HF) for acceptance and satisfaction were identified and organized into five dimensions: Coaching result (SF = 9, HF = 3), coach (SF = 9, HF = 1), organization (SF = 5, HF = 2), the telephone as communication medium (SF = 4, HF = 5) and participant characteristics (SF = 5, HF = 3). Most named SFs were ‘Flexible appointment arrangement’ (n = 19/95 %) and ‘low effort’ (n = 17/85 %), while most reported HFs were ‘lack of visual cues’ (n = 12/60 %) and ‘social/professional involvement restricts change process’ (n = 10/50 %).
The perceived changes initiated by coaching, a low effort through telephone conduct, and the indicated personalization were identified as important influencing factors on acceptance and satisfaction based on interviewees' statements. Both may be further enhanced by offering choice and advice for delivery formats (e.g., video-calls) and training of coaches in farm-related issues.
The interview study provides insights on factors influencing acceptance and satisfaction with a telephone coaching for farmers
The telephone coaching is personalized in topics on individual participants needs and in length and frequency
Influential factors included the coaching result, coach, organization, participant characteristics and the delivery medium
Interviewees’ statements suggest that intervention results, low-threshold availability and personalization are important
Study results can be used to further develop and adapt the intervention and promote uptake and use in routine care
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