Journal ID (publisher-id): MAR
Title:
Psychology and Marketing
Abbreviated Title:
Psychol. Mark.
Publisher:
Wiley-Blackwell
ISSN
(Print):
07426046
ISSN
(Electronic):
15206793
Publication date Created:
July
2009
Publication date
(Print):
July
2009
Volume: 26
Issue: 7
Pages: 625-651
Article
DOI: 10.1002/mar.20292
SO-VID: 38ec8443-489f-456a-a508-b095f0b3b170
Copyright © ©
2009